Services
We help at any stage, from testing an idea to building the product to bringing in customers. Three services, and AI is part of how we do each one.
01
Validation
Find out if the idea holds up before you spend on it.
- The Venture Evaluation
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Ten steps, each producing a document, linked from one private web page you can share with co-founders or investors. It ends with a verdict and a ranked list of what to test next.
Planning: should we do this?
- Assumptions and risks
- Market size and gates
- Competition
- Demand signals
- A financial model
- Mid-point: GO, PIVOT, or NO-GO
Go to market: how would we win?
- Audience personas
- Value propositions
- A marketing plan
- A paid acquisition plan
- In-market experiments
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Live tests with real people and real spend: landing pages, ads, waitlists, pre-orders. The data decides what happens next.
We test
- Assumptions
- Value propositions
- Audiences
- Messaging
- Channels
- Offers
- Pricing
- Business models
- Landing pages
- Ads
- Conversion rates
- Product concepts
- How long
- Market-based evidence in weeks, before you build.
02
Product Development
From idea to working software.
- What you get
- User journeys, a full product spec (APIs, states, acceptance criteria, security, analytics), designs and clickable prototypes, and working code with tests, delivered as pull requests you can review.
- How we do it
- We build with AI from the first spec to the last test, which is why a small team can ship in weeks. Every change is reviewed, and nothing goes live without your sign-off. Tracking and experiments are in from the first release so you can learn from day one.
- How long
- A spec in one to two weeks. An MVP in weeks, not months.
- Proof
- TrustfectaThinkOS
03
Growth Marketing
Bring in customers, and know what each one cost.
- What you get
- Paid search, paid social, local, email, SMS, content, and SEO, set up as one system and connected from the first click to your CRM so you can see what works.
- How we do it
- We test many more versions of ads, copy, landing pages, and audiences than a team could by hand, because AI is part of how we make them. The data decides what runs. Replies, follow-up, and nurture are automated. Strategy, budget, and compliance stay with us.
- How long
- Live in four to six weeks, then ongoing.
Who we work with
Startups that need to build and sell at the same time. Founders deciding what to do next. Product and growth leads with a number to hit this quarter. Studios and investors who want the same process across every bet. Corporate innovation teams, where we bring a decade of enterprise innovation experience running new-product experiments and demand tests inside large companies.
